ATLANTA - Aug. 19, 2011 - Southern Automatic Machinery Co. (SAMCO) announced today that it has changed its name and is moving into a larger, more customer-friendly location.

SAMCO is a commercial laundry distributor serving the coin laundry, education, hotel, healthcare and multi-housing markets. It is the exclusive provider of Speed Queen laundry equipment and technologies in parts of Georgia, Alabama and South Carolina.

The company's name has changed to SAMCO, which is short for Southern Automatic Machinery Co. Customers currently refer to the company as SAMCO, which is why it was a natural next step to change the business' name officially.

"Our company has history in the Atlanta area, and rather than lose part of our heritage by developing a new name, we decided to become more modern and use our initials," said John Sugg, president and CEO of SAMCO.

The company has been operating under Southern Automatic Machinery Co. since the 1940s, when it was founded. SAMCO got its name because it was located in the South, and in those days, washing machines were referred to as automatic machines.

SAMCO also announced that it will be moving to a new location beginning Monday, Aug. 22.

The new facility, located at 133 N. 85 Parkway in Fayetteville, Ga., has 10,400-square-feet of space and is located just south of the airport off of Georgia Hwy 85. The location is easy to find and centrally located for customers.

"These changes were made with the customer in mind, and we believe it will strengthen our existing relationships while helping to forge new ones," Sugg said. "We'll remain the company our customers have come to know and trust and look forward to continued success as we approach 2012."